Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
Lets talk about your brand, because branding is everything. Branding is not just design, it's the soul and body of your business. It brings life to everything and tells your virtual story to your clients and customers. A good brand is not simply a logo or website, it goes far deeper than anything that's surface level. Your brand should tell your story and everything about what your business is. It should be designed to express YOUR virtual story and really bring life to everything you have worked hard to build.Everyone can go on Fiverr and make a logo or use Wix and throw together a site and have a business up in a day that way.But you see, your brand is SOOO much deeper than a day made site and a 48 hour turn around on a logo. The idea you had and put together to start your business didn't happen in a day or two. It took months or maybe even years to get your idea to be exactly what you wanted it to be. So why should your brand be thrown together? It should encompass everything about your "why" and send a powerful message to your dream clients through fonts, colors, design, and express and convey your unique digital story.
7
13 Comments
Kyle R. Bell 🛎🔔
Killer B2B FinTech copywriting and marketing strategies (I generate new leads and revenue for B2B FinTech companies)
3y
- Report this comment
Your brand ethos is the value you bring to the marketplace for your ideal customers. And the foundation of it all is rooted in a powerful story.
1Reaction 2Reactions
Chedy Hammami
Backend Developer | Node.js | MongoDB | Express.js
3y
- Report this comment
A brand is an identity and it’s how people see you through your business.Love the piece!
1Reaction 2Reactions
Jamie Saunders
Creative Partner @ClearBrandStrategy | B2B Content Planning | Marketing Communications Specialist
3y
- Report this comment
2Reactions 3Reactions
Gabriella Kohlberg
Branding, Digital Marketing & Communications Expert | Corporate, Government & Start-Up Strategy Consultant | Senior Product Manager | Data Visualizer | Cultural Maven | Internationally Inspired Leader
3y
- Report this comment
Your brand is living and breathing just as much as you are, it is definitely a lifetime project. Every time in your life when you hit a major milestone, your goals, ambitions, successes and failures are reflected upon, similarly, the same should happen with your brand. Growth enabling growth, change enabling change, it's a dynamic process.
1Reaction 2Reactions
Jason Vana
Attract the RIGHT customers to your business | Brand & content strategist | Founder at SHFT | Known as #sassyjason
3y
- Report this comment
YES!!!! I would also add that a brand evolves as your business evolves, so you’re never really done developing it.
3Reactions 4Reactions
To view or add a comment, sign in
More Relevant Posts
-
-
Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
The Font Party recharge complete 🧡So nice to get away and come back refreshed! We had a wonderful weekend in Tampa with family, spent time on the beach, and ate all the delicious food we could.Heading into a very busy weekend!We are launching 3 sites, beginning the design for 2 other sites, launching 2 brands, and starting on 3 new brand concepts 😅 Going to be long, but oh so worth it... I’ll be needing all the coffee!We hope everyone has a great rest of your week!
1
1 Comment
Like CommentTo view or add a comment, sign in
-
Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
“Brand is just a perception, and perception will match reality over time.”- Elon Musk
Like CommentTo view or add a comment, sign in
-
Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
It’s LAUNCH DAY! 🎉The Muscle Mechanic is official live - a project that has been a long time coming and I’m so very proud of! There is so much character in this brand, and it was such a blast to piece together and watch come to life.We started with a complete rebrand of what once was Next Level Pain Solutions, to the new and improved Muscle Mechanic 🔧 We focused on bringing a completely unique appeal with contrasting + fun colors, and abstract illustrations! We finished the job with a simple, yet super interactive site design - straight forward and to the point. I’ll be posting the full reveal on my stories later!Huge thank you for trusting me with your brand! Now I need to get to Tampa and get worked on 👐🏼
2
Like CommentTo view or add a comment, sign in
-
Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
Every brand has a story to tell. This story is not some marketing ploy, it’s the powerful “why” behind the brand.This story builds trust with your clients and shows them you’re there for them.People trust people.They want to feel connected and like they are hearing from an actual human who can relate to them and know their struggles. Not just some robot typing up whatever it is programmed to type. You have to be real and more importantly, you have to be YOU.When someone asks why they should buy from you, the answer shouldn’t be 3-4 words.It should express your brands “why”. You created your company to solve a problem, after all. So express what it is you’re going to do to solve that problem.When people ask why I created The Font Party, my answer isn’t just “to create logos and websites”.My reason is far greater. The reason I created The Font Party was to create powerful and meaningful designs to compose and express my clients visual story to attract the dream clients and customers they deserve. Find your why and speak it out. I promise, people will love to hear your brands story.
Like CommentTo view or add a comment, sign in
-
Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
Billions and Billions Served Misty Statum on LinkedInMcDonalds does it right. They don't overcomplicate anything and they get a message across that they want to sell you a cheap hamburger that'll be the best cheap hamburger you will want to eat. Your brand should be like McDonalds (maybe minus the clown and Hamburglar). Sticking to what you do best and being a total expert at it. Your brand expresses your vision and you need to make sure that your vision is clear and precise. Read my article below on why McDonalds does it right and feel free to let me know what you think.
1
Like CommentTo view or add a comment, sign in
-
Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
1
Like CommentTo view or add a comment, sign in
-
Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
A little bit of magic ✨Just finished up a fun logo revamp for our sweet client, Balloon Lux Co! What started out as a site revamp, turned into a quick brand overhaul.After going through our design brief, it’s crucial that everything matches and flows with the perceived vision of the brand. Taking a look at her previous logo (swipe to the last slide!), it just wasn’t fitting with the vision we had for her new site.After some very minor font tweaks, it gives this brand a whole new feel 🤩 We whipped up some alternate logos to go with, since she was coming to me with only a single logo. (We’ll get into the importance of logo variations in another post!Brands are built piece by piece, and if one piece isn’t perfect, it throws the whole thing off. Kind of like a missing puzzle piece, it’s just not right until all the pieces fit together perfectly! 🧩Photo 1: Alternate logo variationPhoto 2: New + Improved Primary LogoPhoto 3: Original Logo before working with us!We can’t wait to launch this new site, and match it perfectly with her vision!! Thank you Balloon Lux Co for trusting us with your vision 💗
1
Like CommentTo view or add a comment, sign in
-
Misty Statum
I help people graphically tell their story, communicate their message, and attract their dream clients - one brand at a time.
- Report this post
Like CommentTo view or add a comment, sign in
22 followers
- 16 Posts
- 1 Article
View Profile
FollowMore from this author
- Billions and Billions Served Misty Statum 3y
Explore topics
- Sales
- Marketing
- Business Administration
- HR Management
- Content Management
- Engineering
- Soft Skills
- See All
